11 min.
MANUFACTURING AND RETAIL
TRENDS

Insights, trends, shopping experiences – what shaped the FMCG market and retail in 2022?

Karolina Felczak

The year 2022 posed a number of challenges for manufacturers and retailers. The pandemic, war, inflation and supply chain disruptions have all changed the market and, consequently, the behavior of consumers. What were the most popular trends of 2022 drawing to a close and why?...

1 min.
MANUFACTURING AND RETAIL

DANONE implements Productive24 to automate its trade terms management

Małgorzata Rząd-Poźniak

How did the Danone Group automate its unique processes in the area of business contract and trade terms management? ...

14 min.
MANUFACTURING AND RETAIL

Special Q&A edition: Modern technologies in trade marketing at Maspex Group

Małgorzata Rząd-Poźniak

Is there a formula for creating winning sales and customer marketing strategies? It seems there is, and Maspex Group has got it. ...

4 min.
MANUFACTURING AND RETAIL
TECHNOLOGY

Contract management in manufacturing and retail sectors

Jolanta Kozak

How to streamline and automate contract management in FMCG and retail? Overlooked contract expiration dates, neglected contractual obligations – contract management can be a tremendous challenge – not only for legal departments....

6 min.
MANUFACTURING AND RETAIL
TECHNOLOGY

Product lifecycle and product information management at Dolina Noteci

Karolina Felczak

We talked with Ms. Magdalena Ołowska (Marketing Director) and Ms. Aneta Popławska (Deputy Marketing Manager) of Dolina Noteci about managing marketing processes....

1 min.
DIGITAL WORKPLACE
MANUFACTURING AND RETAIL
TECHNOLOGY

Case study DANONE

Jolanta Kozak

"Thanks to Productive24, we have quickly and inexpensively replaced outdated IT systems based on Lotus Notes and acquired a modern tool that significantly increases the efficiency of our work"- Dariusz Radzimirski, the DANONE Group. ...

2 min.
DIGITAL WORKPLACE
MANUFACTURING AND RETAIL
TECHNOLOGY

Productive24 at the DANONE Group

Jolanta Kozak

The DANONE Group: "The Productive24 platform meets all rigorous requirements of the DANONE Group in terms of the security, flexibility and operational reliability"....

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Get to know the company and the idea behind Productive24.